Communication Plan Essay Example | Topics and Well Written Essays - 1000 words

Communication Plan - Essay Example The paper will emphasize on the factors which are essential for developing a successful marketing communication plan for the launch of the new product. Promotional techniques as well as procedures are required to be recognized along with making an identification of appropriate technologies for performing marketing operations for the company. Moreover, the paper will also emphasize on the differences of marketing communication plan required for the market of the United States and China. Marketing Communication plan is a technique of formulating strategies as well as plans for marketing new products in a market in an efficient manner. There are a few elements which are considered to be an important factor for developing an effective marketing communication plan. These elements are as follows: The club is required to conduct an analysis of the market segment where the company is going to launch its product. The market size as well as trend of the market is required to be evaluated for recognizing suitability of such market. Moreover, market conditions as well as economy should be ascertained in order to launch the new product in an effective manner (Egan, 2007). The objective of the club is required to be clear as well as precise in order to expand business operations and to be effective in providing products both at national as well as in international market in an efficient manner (Egan, 2007). The club is required to formulate appropriate strategies in accordance with the situational analysis as well as objectives of the company. Moreover, the strategies which are formulated should assist the club in marketing products in the market of China in an appropriate manner. Furthermore, the club is also required to devise appropriate marketing as well as communication strategies with the objectives of better awareness of the product among consumers in the market (Egan,

Jean-Antoine Watteaus Foursome Essay Example | Topics and Well Written Essays - 1500 words

Jean-Antoine Watteaus Foursome - Essay Example "The image ÃŽ ¿f cadavers being carried by an angry and frustrated crowd, with which I began this essay, is not far from the one that I have just finished analyzing. Both Barbier and Watteau are symbolically recreating felt, palpable social change in the first two decades ÃŽ ¿f the eighteenth century. They are also, on a second level ÃŽ ¿f symbolization, trying to understand the metaphorization ÃŽ ¿f power and influence. The riots over paper money that had suddenly become worthless and the commodification ÃŽ ¿f art itself, ÃŽ ¿f placing a monetary value on the most aesthetic ÃŽ ¿f man's activities, are significant issues, important to describe. The palpable weakening ÃŽ ¿f a heretofore seemingly invincible central government, objectified in these two scenes by the closed doors ÃŽ ¿f the Palais-Royal and the disappearing portrait ÃŽ ¿f Louis XIV, had been underlined by the relative openness that Philippe d'Orleans had brought to his Court; but, his candor was too little and too late. Power had hemorrhaged into the streets. Classes were being redefined, and with them a new ethics, exemplified in the young man's father's awkward attempts at warning his son about mercurial Parisians. Merit will count more than it did, but appearances and the superficial will skill reign, only no longer to be systematically defined by the court. The Regency period (1715-1723) was one ÃŽ ¿f remarkable narrative energy. Writers such as Challe, Prevost, Marivaux, Montesquieu.... To do a painting, especially when one is dying from tuberculosis, that depicts a moment in a shop's existence, a painting that is meant to attract connoisseurs and speculators, underlines how compelling was the statement that Watteau wanted to make. The transient and its valuation are connected brilliantly in L'Enseigne de Gersaint (a title that offers no profundity f meaning either), because they are connected aesthetically. Thus, Watteau pushes us to surrender to art what it demands: the recognition that only through imaginative effort can an equitable ethics f urbanity be derived. This painting is about the power f art to transcend even the most powerful social and personal impediments to happiness, because they are indeed transient. The sign Watteau painted signals a new social context, bent on possessing, evaluating, and judging according to appearance and by anyone. It is indeed a "photograph" f the Regency.1 L'Enseigne de Gersaint introduces, without the aesthetic and emotional distancing that defines the fetes galantes, the body as the site for the working out f desire, and society as the space in which bodies define and adapt themselves. Fiction and art should draw the connections among desire, the body and society. And this work does just that: it shows potential connections that can narrate the place f desire in an emergent cultural realignment. The painting is so well balanced thematically that one may forget that it is a quite sophisticated commentary on the function f art in society. Its self-consciousness, its theatricality, and its extraordinary use f color all tend us away from its intellectualism. Watteau was asking fundamental questions about the role f the spectator in the production and